I am Back

Through the piles of scribbled A4 sized papers, the paper clips, those cheap Pilot Pens and breaking through the firewall the speed of light and screaming with the clarity of an eagle’s cry.

I am back

Personal Marketing and Branding Plan

Its just not right that someone who has pretentions of Marketing Glory should not have a personal Marketing and Brading Plan and the C.V should only be part of it.

Absolutely Horrible News from Phuket

I was there a month ago. I hope there won’t be any more fatalities and condolences to the bereaved.

The 50 Most Influential Bloggers

Currently, I am at the bottom of the food chain, I need a brilliant idea or incremental implementations of lots of small ideas. Knowing myself, I will be more inclined towards the latter.

My aim is to evolve to the very top and rubbing shoulders with these celebraties. That would surely enhance my profile and do wonders to my C.V. It will be hard work.

Instant Customer Feedback

Go to Google or Yahoo. Type in your company name followed by “sucks” and search

e.g “Widgets Inc sucks”

Writing to a small Audience

Right Now, few people actually read my blog. Whoever is reading my blog or has read it, thanks a million!

I will take heart from a little advice from the The Blog Herald.

“Blog as if you have a large and passionate audience – even if you have none.

While this may be discouraging, I suggest pretending you have a huge audience of thousands that hang on your every word, day in and day out.

Why?

Because it will vastly improve the quality of your blog.”

Stress Relievers #1

Business E-Mails are like the scourge of God, only more unforgiving. As if the roaring hordes of Mongols on horseback wasn’t bad enough, countless workers and managers alike suffer from extreme stress due to the innumerable edicts and commandments from Bosses, Customers, Clients and Colleagues.

I used to have this tendency to set my E-Mail on get mail every 5 minutes AND still manually push the get mail button in between because of my nervousness to get things settled quickly.

I figured out that, hey, I am not directly in the business of customer service, I can afford to take things a little easier. Clicking the button and nervously wait for the mail might have waste a few seconds on my time, but accumulate them together and they added up to a few minutes a day. I thought it over, took a deep breath and devised the following personal guidelines for my e-mail sanity

1. E-Mails should be read only at certain times of the day. Say, after coffee, after lunch and an hour before finishing work

2. Turn off the E-Mail Client’s Auto-Get Mails.

3. Plan each day only after the initial round of answering E-mail.

4. Gently remind others of my e-mail habits and should a notification be needed, it would be given by the end of the day.

5. At the end of the day, answer all the e-mails, leave no unanswered e-mails behind.

6. As much as possible, I should leave my bloody work laptop in the office.

The Concise Definition of “Marketing”

From Merrian-Websiter

Main Entry:
mar·ket·ing
Pronunciation: \ˈmär-kə-tiŋ\
Function: noun
Date: 1561

1 a: the act or process of selling or purchasing in a market b: the process or technique of promoting, selling, and distributing a product or service
2: an aggregate of functions involved in moving goods from producer to consumer